2 Comments
Feb 12Liked by Dhruv Jain

i'm also bootstrapping a niche consumer app, in a very similar vein as Letterboxd. I agree with what you've said here & in previous posts, but there's one big piece i feel you're missing: it's *so* hard to sustain your life while bootstrapping. Assuming you're not independently wealthy, bootstrapped founders typically have to survive for years for their app/product to take off until we can pay ourselves a living wage. I'd really love to know a couple things about the Letterboxd journey in that regard:

1- what milestones/levers allowed them to be able to pay themselves from letterboxd? (users subscribed, number of years spent building, ads/other revenue streams implemented, some combo of all?) I realize this won't be some magic fix that all startups can do, i'm just curious about their specific journey :)

2- how did they manage to pay the bills in the meantime?

3- any advice for the founders in this early stage? it's so hard!

can't wait to read the interview! Keep up the great work!

Expand full comment